Porsche 928

Porsche 928: The Enduring Grand Tourer Of The 70s And 90s

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The Porsche 928, a car that seamlessly blended the realms of luxury and performance, remains an iconic figure in the automotive world. Launched in the late 1970s and continuing production into the early 1990s, the 928 was a radical departure from Porsche’s established rear-engine lineup. This blog post celebrates the legacy of the Porsche 928, exploring its evolution, innovations, and enduring appeal as a grand tourer that redefined the sports car genre.

The Birth of the 928


Porsche 928 Novelty Ohio

Porsche introduced the 928 in 1978, at a time when the automotive industry was experiencing significant changes. The 928 was conceptualized as a more comfortable and reliable alternative to the 911, with a front-engine, rear-wheel-drive layout. It was Porsche’s ambitious attempt to create a grand tourer that would appeal to a broader market, combining sports car performance with luxury car comfort.



Design and Innovation

The Porsche 928’s design was a groundbreaking departure from the traditional Porsche style. Its sleek, aerodynamic body was a stark contrast to 911’s more classic lines. The 928 featured a rounded, bulbous front and a tapering rear, giving it a distinctive, futuristic appearance. The pop-up headlights and the wide, low stance added to its sporty yet elegant demeanor. Inside, the 928 boasted a spacious and luxurious interior, designed with comfort and practicality in mind, without compromising on the quality and craftsmanship associated with the Porsche brand.

Performance and Engineering

Under the hood, the 928 was equally impressive. Initially equipped with a 4.5-liter V8 engine, Porsche later introduced larger and more powerful variants, culminating in the 5.4-liter V8 in the 928 GTS. The car’s front-engine, rear-wheel-drive layout was a radical change for Porsche, but it proved to be highly effective, offering excellent balance and handling. The 928 was also one of the first cars to feature the Weissach Axle, an innovative rear-wheel steering system that enhanced its stability and cornering capabilities.

Market Impact and Reception

The Porsche 928 was initially met with mixed reactions. Purists were hesitant to embrace a front-engine Porsche, but the 928 quickly earned respect for its impeccable road manners, robust performance, and comfortable cruising capabilities. It appealed to a segment of buyers who desired a high-performance sports car that could also function as a daily driver. Over its production run, the 928 developed a dedicated following, and its popularity increased, particularly in the luxury GT market.

Cultural Significance

The Porsche 928 carved out its niche in automotive culture. It was a car that represented the changing landscape of the sports car world in the 70s and 80s. The 928 appeared in various films and television shows, most notably in the cult classic “Risky Business,” further cementing its status as an icon of its era.

End of Production and Legacy

The production of the Porsche 928 ceased in 1995, marking the end of an era for Porsche’s front-engine sports cars. While it never outsold the 911, the 928 left a significant mark on Porsche’s history. It demonstrated Porsche’s ability to innovate and diversify its lineup, and its technological advancements influenced future models.

Collectibility and Modern Appeal

Today, the Porsche 928 is experiencing a resurgence in popularity, particularly among classic car enthusiasts and collectors. Its unique design, combined with its grand touring capabilities, makes it a desirable classic. The 928 stands out for its blend of luxury, performance, and distinctive styling, making it a sought-after model for those who appreciate Porsche’s daring foray into the world of front-engine GTs.


The Porsche 928 remains a testament to Porsche’s engineering prowess and willingness to challenge conventions. As a grand tourer, it struck a fine balance between luxury and performance, appealing to a market that sought both in a sports car. The 928’s legacy lies in its role as a bridge between traditional sports cars and modern grand tourers. Its enduring appeal as a classic car is a tribute to its unique position in Porsche’s storied history, marking it as a true icon in the world of automotive design and engineering.

Porsche 928